This report examines the critical issue of data poverty in today's digital era, with Nesta presenting an in-depth analysis of its prevalence in Scotland and Wales. Emphasizing the need for a multi-faceted approach involving government, regulators, and businesses, the report calls on policymakers and candidates in the upcoming Scottish and Welsh elections to prioritize addressing data poverty as part of their equality and inclusive social innovation agendas.

Incorporating a distinctive visual identity, the report employs photographic montage compositions to accurately represent the research subjects featured in the case studies. This innovative design approach, combined with attention-grabbing typographic layouts, highlights introductory paragraphs and essential infographics to effectively communicate the key messages of each section, allowing readers to quickly grasp the core concepts and findings presented throughout the report.